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INNOVATION FOR
LEADERS & MANAGERS
TOP 3 CHALLENGES
FOR AN INNOVATION MANAGER!
The Art of Asking Questions

5 whys help find the root cause of problems and protect the process from recurring mistakes.
Problem Definition
Many products fail due to the wrong definition of the need, targeted customers and the problem the company is trying to solve
Design
Doing

Focusing on objectives in each phase of the design, and visualizing the transition to the "doing" phase
From Ideas to a Prototype
Divergence is the enemy of design thinkers.
Whereas implementation is as important as ideation.
Behavioral Economics

Identify and understand customer decision-making biases and apply choice architecture with a test mindset
The Last Mile of Innovation
Predicting customer behavior related to the pricing strategy is a challenge that can be quite intimidating
UPSCALE YOUR SKILLS & EXPERISE
WITH OUR ONLINE TRAINING!
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